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Software & Services Marketing
Key Engagements - Marketing Plans
- Recommended enhancements to partner program for large technology company
- Product launch for a vertical application software company
- "Go-to-market" plans for a middleware software company
- Market segmentation and positioning for a grid computing middleware company more >>
- Marketing messages and presentations more >>
- Created and conducted a webinar for a wireless application software company
- Market assessment to expand portfolio
- Marketing plan for a software development offshore services company's entry into the US more >>
- Created integrated marketing campaigns for multiple software and services company partners for one of the largest technology companies
- Case Studies for several software companies
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